sábado, 14 de marzo de 2009

Cómo transmitir mensajes "políticos"

Hoy nos apoyaremos en un vídeo de Eddy Grant "Jo´anna". Es una canción "política" (adjunto la letra original). La pregunta del día es la siguiente: A la hora de transmitir un mensaje "político" o simplemente potencialmente conflictivo, ¿ Cuál es la importancia del contenido versus la forma en la que lo emitimos ? Dicho de otra forma: Para que un mensaje comprometido llegue a la máxima cantidad de destinatarios, ¿ Es necesario que dicho mensaje tenga aspecto de "comprometido" y "serio"; o por lo contrario, cuanto más se acerque su formato a un formato inteligible por todos, mayor su capacidad de convocatoria, y por ende, de influencia ?

En el caso de esta canción, Eddy Grant hace un magnífico uso del arte de la metáfora, y lo apoya con un ritmo y música entendibles por todos.




Well Jo'anna she runs a country
She runs in Durban and the Transvaal
She makes a few of her people happy, oh
She don't care about the rest at all
She's got a system they call apartheid
It keeps a brother in a subjection
But maybe pressure will make Jo'anna see
How everybody could a live as one

[chorus:]
Gimme hope, Jo'anna
Hope, Jo'anna
Gimme hope, Jo'anna
'Fore the morning come
Gimme hope, Jo'anna
Hope, Jo'anna
Hope before the morning come

I hear she makes all the golden money
To buy new weapons, any shape of guns
While every mother in black Soweto fears
The killing of another son
Sneakin' across all the neighbours' borders
Now and again having little fun
She doesn't care if the fun and games she plays
Is dang'rous to ev'ryone
[chorus]

She's got supporters in high-up places
Who turn their heads to the city sun
Jo'anna gives them the fancy money
Oh to tempt anyone who'd come
She even knows how to swing opinion
In every magazine and the journals
For every bad move that this Jo'anna makes
They got a good explanation
[chorus]

Even the preacher who works for Jesus
The Archbishop who's a peaceful man
Together say that the freedom fighters
Will overcome the very strong
I wanna know if you're blind Jo'anna
If you wanna hear the sound of drums
Can't you see that the tide is turning
Oh don't make me wait till the morning come

[chorus]

Frase del día
28. Conscience is the inner voice that warns us somebody is looking.
Henry Louis Mencken

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